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Market Value principle

Company Value


• Product Diversification: AquaCharge consists of innovative products that integrate technology and sustainability.

• Market Differentiation: It provides the company with a competitive edge by offering a unique product that meets multiple consumer needs.

• Brand Image Enhancement: It contributes to improving the company’s image as innovative and sustainable, attracting a broader customer base 

Strategic Value 

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    • Expanding the Target Market: AquaCharge targets multiple segments, such as athletes, health-conscious consumers, and those interested in sustainability.
  • • Strategic Partnerships: Through collaboration with suppliers, distributors, and companies engaged in providing smart and sustainable solutions

Monetary Value 

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         • Competitive Pricing: Pricing the product in the mid-to-high range can generate significant financial returns.
  • • Expanding Sales Channels: Opening new opportunities for sales and distribution in both local and international markets 

Collaborator Value


Refers to the benefits gained by partners and stakeholders (such as suppliers, manufacturers, and distributors) as a result of collaborating on a specific project.


Optimal Value Proposition


• Functional: Combines water tracking, purification, temperature control technologies, and smart device charging.

• Psychological: Enhances comfort and confidence by ensuring users stay hydrated sustainably at all times.

  Customer Value

 It provides a comprehensive and convenient solution for maintaining hydration while promoting sustainability and efficiency through its multifunctional features.

 Functional Value

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     • Tracking water.  consumption.

  • •Purifying water on the go.

  • •Controlling water.  temperature.

  • •Charging smart devices

Psychological Value

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    • Reassures users about staying hydrated and healthy, boosting confidence and reducing stress.

  • • Promotes a sense of control, accomplishment, and responsibility.

  • • Enhances happiness by supporting environmental sustainability.


  • Monetary Value 

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    AquaCharge is not just a bottle; it’s a smart investment that combines everything you need into one product, saving money and enhancing efficiency

  • • Continuous savings: Eliminate the need for separate water filters, extra chargers, or bottled water.

  • • Economically sustainable: Eco-friendly design reduces environmental costs.

  • • Attractive offers: Discounts and cashback make it a financially rewarding choice